Archive for January, 2012

How to sell: FUD or the truth?

« 11 January 2012 at 8:52 am | No Comments
My Work, Nuisance, Ideas/Work | Tags: »

Recently, I came across a potential customer who was being sold RFID by a competitor.
Usually, this is a good sign. This means that the customer is serious about RFID and is already in a “ready” state of mind.
However, when talking with the client, he started using phrases such as IP68 protection, etc, etc. Now, usually, […]



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