Location-based adverts are a hit, atleast in the ad-buying market. I know google does it with the ad-words (text words).
However, when you try to use static images, it doesn’t always work.
For example, these beauties below used to live in Newark, NJ till yesterday (when i was at www.timesofindia.com from my office, in Newark)
Today, these ladies have decided to follow me all the way to Jersey City!!!
I know, Heather is cute-ish. Which is why I noticed her in Newark too.